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A successful start: ATE BrakeCenter now also in Italy

03/30/2010 A successful start: ATE BrakeCenter now also in Italy

A lot has happened in the motor vehicle service market in recent years - the decline in maintenance and repair jobs and the increase in the number of electronic vehicle system repairs means that independent garages have been forced to rethink their activities and reposition themselves for lucrative lines of business. Brake servicing is and remains one of the most important earners for independent garages. Accordingly, Continental has extended its offering into Italy, launching "ATE Freni Expert", which is the equivalent of the German ATE BrakeCenter workshop system, in December 2009. The market launch was kicked off with a press conference attended by journalists from all important trade publications and with the opening of the first partner workshop in Verona.

A further 50 workshops should be added to the ATE Freni Expert network in the near future. In order to become a partner of the network, a workshop must first meet a range of requirements. In addition to suitable workshop equipment, these also include special training measures, which are free of charge to partners. Continental places particular importance on the provision of brake service specialists because the work carried out by our partner workshops and our genuine ATE spare parts are safety-relevant. Top-class work requires the right expertise combined with quick and reliable diagnosis and this is the essential requirement for the ATE BrakeCenters of the future, both in Germany and abroad.